My Experience
Selected Work Experience
SimpliSafe, Boston, MA
Principal UX Designer, Nov 2023 - present
Lead product design for hardware & platforms UX. Collaborate with product owners, engineers, industrial designers, and researchers to design new and enhance existing mobile app experiences.
Cantina, Boston, MA
Creative Director, Product Design, May 2022-Nov 2023
Principal Designer, Apr 2018-May 2022
Serve as both a design lead and individual contributor on client projects to create conceptual and detailed deliverables for digital products, including mobile apps and connected devices. Collaborate with strategy, technology, and product management teams through discovery, definition, development, and delivery of a project. Oversee and provide creative direction, both UX and visual design, to design team members on all client project work. Lead internal initiatives including the company brand/visual identity refresh (in progress). Directly manage, mentor and support the career growth of 5 designers, including bi-weekly 1:1 meetings, collecting 360 feedback from peers and clients, and writing semi-annual performance reviews. Support sales team as a pursuit lead on new business development opportunities and contributing to SOWs, RFPs, and estimations.
Clients include Bose, iRobot, SimpliSafe, Monster Worldwide, Well-B (Blue Cross Blue Shield of MA), Your Call, The New England Center for Children, Intel, HomeTurf, Dascena, Dugri, EstateSpace, Pegasystems, Hudson River Park Trust, Holcim.
Notable project work:
Mobile UX design concepts for a non-stationary home monitoring robot.
Mobile UX design concepts for an all-in-one sleep, fitness, and mental well-being app that integrates with consumer audio products.
Detailed UX/UI and rebranding for a tablet app used by ABA teachers to access lessons and record data while teaching students with autism.
Detailed UX/UI for a mobile app that brings the in-stadium experience of a professional sports game to the at-home viewer.
Detailed UX/UI for a mobile app that provides a peer-to-peer network and mental
health support for healthcare workers and military veterans.Detailed UX/UI for a responsive website that facilitates patients in locating and scheduling COVID-19 testing.
BEAM Interactive (now MERGE), Boston, MA
Associate Creative Director, Experience Design, Dec 2015-Dec 2017
Manage XD team members and oversee their work to create conceptual prototypes and detailed deliverables. Present to, facilitate workshops, and participate in design sprints with senior-level clients. Collaborate with creative, technology, and strategy teams to implement effective website and mobile interfaces.
Clients include MINI, AMG Funds, Fidelity Labs, Aruba Tourism Authority, Docent Health, Bozzuto, American Student Assistance, Beaver-Visitec.
Notable project work:
Detailed UX design for a responsive tourism website that allows vacations to easily research, plan, and get inspiration for their trip to a popular island destination.
Detailed UX design for a mobile-optimized car configurator.
Detailed UX design for a tablet app that allows sales reps to configure and price out highly customized surgical tool kits for medical providers.
Detailed UX design for a responsive website that facilitates searching for and renting a luxury apartment.
Detailed UX/UI design for a web app that allows employers to easily manage their employees’ benefits.
SapientNitro (now Publicis Sapient), Boston, MA
Associate Creative Director, Experience Design, Oct 2009-Dec 2015
Manage XD team members and oversee their work to create conceptual and detailed deliverables. Present to and facilitate workshops with senior-level clients. Collaborate with creative, technology, and strategy teams to implement effective website, mobile, and interactive digital signage interfaces. Contribute to and winning new business development project pitches. Responsible for elevating craft within the experience design group.
Clients include Activision, Boston Red Sox, Carbonite, Chrysler, CVS Caremark, Dunkin Donuts, Fenway Sports Management, Fidelity Charitable, LensCrafters, Mindbody, Mopar, Philips, Ram Trucks, Sunglass Hut, The Hartford, Victorinox Swiss Army.
Notable project work:
Concept designs for a mobile app to increase fan engagement for the Boston Red Sox.
Detailed UX design for the CVS Mobile app.
Detailed UX design for a responsive website that enables high-worth individuals to manage their charitable giving.
Detailed UX design for digital/online tools to enhance the commercial truck and van shopping experience.
Customer journeys and detailed UX design for the e-commerce websites of two major eyewear brands.
Razorfish, Boston, MA
Senior Information Architect, Sep 2006-Oct 2009
Clients include ESPN, Ford Motor Company, Forest Laboratories, Maybelline, Rugby Ralph Lauren, Textbooks.com, The Economist, T. Rowe Price.
Notable project work:
Detailed UX design for a mobile app and interactive storefront window display that allows customers to configure and purchase their own custom rugby shirts.
Detailed UX design for the ESPN.com website.
Detailed UX design for a website to support the launch of a hands-free, voice-activated vehicle entertainment system, including how-to support guides.
Concept design for a fantasy golf game for ESPN.
Concept design for a makeup configurator tool.
New Tilt, Cambridge, MA
Information Architect, Sep 2004-Aug 2006
Clients include Massachusetts Institute of Technology, Brown University, The Boston Public Library, Dana-Farber Cancer Institute, Spotfire.
Education
University of Michigan, Ann Arbor, MI
Bachelor of Arts, Apr 2000
Concentration in Communication Studies, Cognate in Anthropology, James B. Angell Scholar, Class Honors, University Honors.
Massachusetts College of Art, Boston, MA
Continuing Education, Dec 2018
Completed Typography course
Certifications
Branding and Customer Experience
IE Business School (Coursera), Apr 2022
Brand Identity and Strategy
IE Business School (Coursera), Mar 2022
Leading for Creativity
IDEO, May 2020
Skills & Capabilities
Experience Design Activities
Art Direction, Creative Direction, Design Systems, Discovery Research, Information Architecture, Interaction Design, Product Design, UI Design, User Research, UX Design & Strategy
Collaboration, Design & Prototyping Tools
Abstract, Figma, Illustrator, InDesign, InVision, Lucidchart, Milanote, Mural, Sketch, Photoshop, Zeplin